“Innovation is the specific instrument of entrepreneurship, the act that endows resources with a new capacity to create wealth.” Quoted by Peter F. Drucker, father of modern management.

With the belief that knowledge must be practical, Anne Wu, the Chair Professor of National Cheng-Chi University, has researched management accounting field for over thirty years and worked out with an innovational theory, Integrative Strategic Value Management System (ISVMS), which had acquired trademarks in Taiwan and China. It not only opens up new horizons for the field of management accounting in Taiwan, but also creates new resource for industrial economy.

In the meanwhile, Chair Prof. Wu diligently researched into management accounting theories. and figured out that cost and profit management should combine with management systems such as ERP, SOP, TQM, and MES. Hence, she developed an integrated system—Activity Value Management (AVM)— which is able to produce related information on “cause” and “effect.” Two applications, AVM and APP, were developed to further assist cooperates in implementing AVM. Moreover, AVM has already acquired trademarks in Taiwan and China, and also acquired patent in Taiwan. In the future, more AVM applications will be launched in combination with Industry 4.0, CVM, Big Data, and AI, etc.

In the past years, Chair Prof. Wu has been guiding Taiwanese enterprises voluntarily to implement new skills of management accounting. Chair Prof. Wu customizes the management modules for enterprises and gives specific suggestions, which brings appreciable benefits for case companies and also changes employers’ and employees’ accustomed manner and thinking. Those case companies, therefore, stands out of those small and medium enterprises that are under the challenges of industrial upgrading and the highly competitive international environment.

In the belief of “Roots in Taiwan, Foster Talents, Industrial Upgrade, and Succeed in International Markets”, Integrative Strategic Value Management System Research Center was founded in NCCU College of Commerce on April 30th, 2016 by Chair Prof. Wu. As a platform for study research and business practice, we aim to combine the strength of international as well as Taiwanese theory and practice fields to provide new skills of management and practical experiences. Moreover, we look forward to bring e sustainable operation method for worldwide enterprises, increasing long-term competitiveness, and encouraging close cooperation between academia and enterprises.

Meanwhile, our mission is to become the worldwide research center which combines management accounting theory and practices. To reach our goal,professors of management accounting in college and experts in industries are welcomed to be adjunct researchers and consultants. Besides, we also recruit college students to be adjunct research assistants in order to build a powerful iSVMS team, strengthen industry-university cooperation, and set up for college innovation transformation. We look forward to breathe fresh and vigorous air into Taiwan.

Goals

1.Sharing experiences of Benchmarking Branch’s pioneers as the example for learning and imitating.
2.Integrating each Functional Branches, keeping the energy of innovation development up and contributing intellectual property.
3.Integrating Promotion Branches, allocate resources to help enterprises to implement management system and creating added values.
4.Integrating resources of college, innovate and fostering talents together.
5.Integrating Benchmarking, Promotion, and Functional Branches to strengthen cross-strait competitiveness.

Vision

Assist colleges in innovative transformation by combining international and cross-strait academic as well as practical forces.

Foster talented people, increase corporate competitive advantage, thus create a positive cycle and bring social prosperity and human happiness.

Mission

Build an altruistic platform, be a trusted knowledge provider and creator.

Work Culture 

No Drawback, Quick Response

Spiritual Culture 

Proactive, Enthusiastic, and Altruistic

Value

Altruistic, Enthusiastic, Righteous, and Honesty